Alzheimer’s Association Charlotte Memory Gala Rescheduled for August 29


CHARLOTTE, N.C. – March 30, 2020 – Based on the guidance from local public health agencies regarding COVID-19, the Alzheimer’s Association – Western Carolina Chapter’s Charlotte Memory Gala originally scheduled for Saturday, May 16 has been rescheduled for Saturday, Aug. 29. It will take place at The Westin Charlotte (601 S. College Street).

More than 400 influential community and business leaders are expected to attend the gala, which celebrates the lives of loved ones with dementia and raises funds to underwrite the Association’s support, education, advocacy and research efforts. Marnie Schneider will be honored with the 2020 Award of Excellence for the voice she and her family are giving to Alzheimer’s disease. Schneider is the caregiver for her mother – Susan Tose Spencer – who is living with Alzheimer’s and is the former General Manager of the Philadelphia Eagles. Schneider, along with her mom, is also the author of Football Freddie and Fumble the Dog: GameDay in the USA children’s book series.

The David Moore Foundation is the 2020 Presenting Sponsor of the black-tie optional event, which will take place from 6-11 p.m. Guests will enjoy a welcoming reception and silent auction, wine pull, seated dinner, live auction, dancing and musical entertainment provided by Kingdaddy. Starting price points are: Tickets – $300 per person, Tables of 10 – $2,250, and Sponsors – $2,500. The deadline to RSVP is Aug. 14, 2020. For more information, to reserve tickets or a table, or to be a sponsor, visit

“Alzheimer’s forces us to realize that memories aren’t guaranteed; to rethink our idea of success, and to appreciate the small moments – the smiles, the laughs, the love,” said Katherine L. Lambert, CEO of the Alzheimer’s Association – Western Carolina Chapter. “The Memory Gala was born from this idea and is an impactful way to care for the almost six million Americans whose memories are being stolen from them by this disease. We look forward to bringing everyone together for a memorable night in the fight against a disease that erases such moments.”

Additional Facts and Figures: (

  • Alzheimer’s disease is the sixth-leading cause of death in the United States.
  • More than five million Americans are living with the disease, including 180,000 North Carolina residents — a number estimated to grow to as many as 210,000 by year 2025.
  • More than 16 million family and friends, including 479,000 in North Carolina, provide unpaid care to people with Alzheimer’s or other dementias in the United States.
  • In 2019, friends and family of those with Alzheimer’s in North Carolina provided an estimated 545 million hours of unpaid care, a contribution valued at $7.15 billion.

Author: Margaret Beveridge